Fort Lauderdale, FL. (November 12, 2024) Today, Baptist Health and Fort Lauderdale United FC enter a multi-year partnership making Baptist Health the Official Hospital and Sports Medicine Provider of the newest and only professional women’s soccer team in South Florida, Fort Lauderdale United FC (FTL UTD).
Baptist Health is the largest healthcare organization in South Florida with 12 hospitals and over 200 physician practices and outpatient facilities located throughout the region, including Miami-Dade, Broward, and Palm Beach counties. The deal includes in-stadium branding, collaborative social media content, and youth sports initiatives. Fans can expect to see interactive activations and promotions designed to raise awareness and honor the men and women in the medical field who dedicate their lives to saving others and making a difference every day.
“Baptist Health has been providing high-quality care in the South Florida community for years and we couldn’t be happier than to partner with such a trusted brand said Tommy Smith, Chairman and CEO of Fort Lauderdale United FC. “They’ve had a great impact on women health and sports medicine and it’s only right that they now take it a step further and partner with a professional women’s team. We look forward to a longstanding relationship where we can champion and grow women’s sports in South Florida.”
“We are excited to enter into a partnership with Fort Lauderdale United FC” said Lourdes Boue, CEO of Doctors Hospital and West Kendall Baptist Hospital. “As the region’s leading healthcare provider, Baptist Health is committed to providing high-quality, compassionate care to the Fort Lauderdale and Broward communities, and throughout South Florida. This partnership reflects our dedication to women’s health, allowing us to highlight our comprehensive healthcare services while promoting the importance of health and well-being in our community.”
This partnership will kick off today with a player appearance at The Christine E. Lynn Women’s Health & Wellness Institute, part of Baptist Health, at Boca Raton Regional Hospital FTL UTD players Cameron Brooks, Anna Henderson, Cossette Morche, Delaney Lindahl, and Taylor Smith. The wellness institute provides women in South Florida with a continuum of care that addresses a woman’s unique medical needs, from young adult through menopause and beyond.
About Fort Lauderdale United FC
Formed in 2023, Fort Lauderdale United FC is a professional women’s soccer team based in South Florida. Empowering talent and forging opportunities, our club stands as a beacon, committed to nurturing players and unifying the community under the banner of soccer. Through our dedication to excellence and an unwavering pursuit of success, we aim to redefine the path to professional soccer, ensuring that passion meets opportunity.
About Baptist Health South Florida
Baptist Health South Florida is the largest healthcare organization in the region, with 12 hospitals, more than 28,000 employees, 4,500 physicians and 200 outpatient centers, urgent care facilities and physician practices spanning Miami-Dade, Monroe, Broward and Palm Beach counties. Baptist Health has internationally renowned institutes specializing in cancer care, brain and spine care, heart and vascular care and orthopedic care. In addition, it includes Baptist Health Medical Group; Baptist Health Quality Network; and the Baptist Health PineApp, a virtual health platform. Baptist Health South Florida is an academic and clinical affiliate ofFlorida International University. A not-for-profit organization supported by philanthropy and committed to its charitable mission of medical excellence, Baptist Health has been recognized by Fortune as one of the 100 Best Companies to Work For in America and is the most awarded healthcare system in South Florida by U.S. News & World Report. For more information, visit BaptistHealth.net/Newsroom and connect with us on Facebook, X (formerly Twitter), Instagram, TikTok and LinkedIn.